Consulting

September 10, 2005

SonyStyle Canada

Consulting: SonyStyle Canada

SonyStyle is a premier e-commerce site with thousands of products available for purchase online. The site works not only as an online store but also as a vast source of information on consumer products created by Sony Corporation. SonyStyle serves tens of thousands of customers every day and is one of the busiest e-commerce sites in Canada.


The store front-end is beautiful and shiny and as in every great store visiting customers do not see the complex infrastructure of hardware and software components doing its work behind the scenes. It is a network of application servers, databases, messaging services, enterprise information systems which makes SonyStyle functions possible: catalog management, inventory, customer management, order management and fulfillment. And, in the first place, it is a team work and dedication of highly qualified professionals, including project and product managers, web designers, programmers, network and database administrators which keeps these e-commerce wheels running smoothly.

Software Trenches participated in creation of new SonyStyle site in 2003. The following expertise was provided:

* development technologies and methods
* configuration of development, testing, staging and production environments
* source code management
* rapid application development
* web standards (HTML/CSS)
* automation of application build and deployment processes
* customization of Blaze Advisor rule-based engine
* legacy data migration
* integration with legacy applications and databases
* web application load and stress testing
* application and database performance fine-tuning